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Dear Newspaper Sales Rep,
Sometimes you have it rough.
You commit a customer to an ad space.
They provide you with an ad that you know will have minimal effect.
You run the ad.
The customer calls the next week to complain that your paper was a waste of money.
Ouch!
Unfortunately, you can't tell them "your ad sucked!"
Impact Advertising Services may have a solution for you that can save a customer, their business, your account and make you a little extra money:
We'll give you a 10% COMMISSION from any client projects we receive from your leads FOR AN ENTIRE YEAR!
This includes the revamped ad AND everything else we produce for them.
The commission can really add up when you send us clients that may need additional services such as brochures, billboards, direct mail, radio, catalogs, websites...you get the idea!
All you need to do is suggest Impact Advertising Services to your customers/contacts, especially if their advertising needs a little help.
Then, simply let us know how you would like us to proceed (and update us on your paper and upcoming special sections/promotions, of course.)
Here are a few scientifically proven ways to Introduce Impact Advertising Services to your customers:
a) "...by the way, whoever is currently producing your advertising material should be fed to a colony of rabid Meerkats..."
b) "...you created that ad yourself? You must hate your job..."
c) "...we just produce the paper that thousands of people read, we don't guarantee your ad will work. Maybe you should call Impact next time..."
d) "...No, a "call to action" is not allowing you to yell at me over the phone..."
You could also nicely ask if they are working with a professional, reliable, talented, affordable and enjoyable creative service
that knows all the bells and whistles needed to make their advertising effective. Then casually mention Impact Advertising Services.
If they are interested, run to the phone and give us a call.
How easy is that!
We simply appreciate new business leads and are happy to share the love.
We do fantastic work at very competitive rates.
Please visit our website for many examples and to get to know us better. www.impactads.net
If you have any questions, please call Sam Harmon at 503-233-4408.
or email inquiries to sam@impactads.net
We are looking forward to working with you!